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Incentives & Discounts

Discover all the ways members can earn wellness incentives and rewards for taking an active role in their health.

Healthy should feel this rewarding

We want to help you reach your health goals, whether that's managing chronic conditions or saving more on the brands you count on. 


Blue365® Discounts

Get weekly offers on fitness gear, family products, travel, healthy eating and more.

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Gym Discounts

Get active and save at thousands of fitness locations across the country.

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Vision Care Affinity Program

Enjoy substantial savings on eye exams, frames, laser vision correction and more.

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Incentive Programs

Wellness Incentive Program

Earn rewards and up to $170 by taking the Blue Health Assessment (BHA) and meeting your goals.

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Routine Annual Physical

FEP Blue Focus® members can get rewarded for having their routine annual physical.

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Pregnancy Care

Providing special offers and support for expectant mothers throughout their pregnancy.

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Hypertension Management

Get a blood pressure monitor at no cost to use at home.

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Generic Incentive Program

FEP Blue Standard™ members who switch to a generic medication can save money.

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Tobacco Cessation

Get tools and support to help you quit, including tobacco cessation drugs.

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Get started with the Blue Health Assessment

Answer a few questions about your health and get a personalized health action plan. Eligible FEP Blue Standard and FEP Blue Basic™ members can earn $50 the first time you take it in 2024.

Discount Drug Program

Members can get lower prices on prescription drugs not covered by our pharmacy benefits. To learn more on how to fill your prescriptions using this program, view and download our Discount Drug Program Quick Reference Guide.

Download the Guide